A Digital Tattoo may be permanent, but it doesn't always have to seem like such a bad thing. Using your Social Media Accounts to share news of your goals/achievements could be beneficial when it comes to applying for a new job. Most companies will search for your accounts in order to see a social side of you, so one way to ensure they will like what they see is to ask yourself, is this appropriate to post? is this too much information to share so publicly?